An Impactful Launch
After the release of the launch video, we had several months of construction delays that began to stifle the excitement we had worked to achieve. We began to seek out ways to help spark the conversation again, and were helped along by a local publication writing a feature on the space and our founders.
Then, when the space was finally complete, we were ready to open the doors to memberships and invite our community into their new home. We opened membership to our large email list with a 48-hour launch special on memberships. One day later we opened membership to our Facebook followers, and before the promotion ended we had filled all 6 of our full-time memberships and gained several part-time members as well.
Now, we have a thriving community of creative and entrepreneurial folks working together to make it matter, and we see a hugely bright future ahead.